
Day 34 Core Values
If I asked you to define your core what would you say? Apart from fruit related meanings, the dictionary has it as “the part of something that is central to its existence or character.” Or as a friend once put it, “it is the bit on the middle of you that defines who you are”. Many firms and organisations use their core values as a means to promote who they are and what they do so I guess it is a pretty central message. I have been lucky in the past to have worked with firms